Dear Therapist,
your work changes lives—and your branding should reflect that.
Intentional branding for Therapists who want to show up confidently, cultivate trust and make a change in the world.
FOR THE NEWBIE
If you are starting out with a smaller budget but still want a brand that looks professional and “feels like you”…
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A 1:1 Zoom Session during which we’ll remove all confusion and overwhelm about your brand and clarify the following:
Brand Story
Brand Messaging
Brand Values
Brand Positioning
Ideal Client
Brand Personality
Brand Aesthetic
You’ll receive a PDF document with all our notes from the call and action steps to move forward. This is perfect if you want to get started but aren’t ready to commit to investing in the full design process yet.
Duration: 90 - 120 mins.Investment $330 incl gst
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A simplified branding solution designed for budget-conscious therapists and coaches who still want a cohesive, professional look. and have completed the Brand Strategy Session.
Includes:
Brand Strategy Session
Two typographic logo concepts for review (wordmarks) with clean, minimalist design.
One round of revisions for the selected logo concept.
Color palette tailored to your style and brand strategy.
Typography system (font pairings for headings, body text, etc.).
Moodboard to inspire the overall creative direction.
Brand style guide (PDF): A clear guide to using your brand visuals cohesively across platforms.
Final files delivered in multiple formats (print and digital-friendly).
Duration: 2 weeks.
Investment $990 Incl gst -
COMING SOON!
Customisable squarespace website template designed with a strategy specific to Therapy professionals.Installation of 5 core pages (Home, About, Services, Blog, Contact).
1hr free follow up zoom call for support with launching or troubleshooting. (valid for 30 days from purchase of website).
Duration: After purchasing I’ll have your website installed within 24-48hrs for you to then customise and add content in your own time.
Investment $440 incl GST
OR: Have me apply your branding to the site for you (logo, colours, fonts). $660 incl GST
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For the therapist who’s ready to commit, this bundle includes;
Brand Strategy Session
Branding Basics & Web Bundle
Everything you need to start confidently sharing your work and connecting with those who need it most.
Investment $1320 to 1,540
(Depending on web template)
FOR THE SEASONED PRO
If you’ve been around a while and you’re ready to invest in a custom brand and website to grow your business…
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A 1:1 Zoom Session during which we’ll remove all confusion and overwhelm about your brand and clarify the following:
Brand Story
Brand Messaging
Brand Values
Brand Positioning
Ideal Client
Brand Personality
Brand Aesthetic & Moodboard
You’ll receive a PDF document with all our notes from the call and action steps to move forward.
This is perfect if you want to get started but aren’t ready to commit to investing in the full design process yet.
Duration: 90 - 120 mins.Investment $330 incl gst
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For therapists and coaches ready to elevate their brand with truly unique visuals that feel authentic and professional.
Includes:
Brand Strategy Session to inspire the overall creative direction.
Primary logo design.
Secondary logo or brand mark (alternate layouts).
Color palette tailored to your style and brand message.
Typography system (font pairings for headings, body text, etc.).
Patterns or design elements to extend the brand.
Brand style guide (PDF): A clear guide to using your brand visuals cohesively across platforms.
2–3 design concepts for initial review and refinement.
2 rounds of revisions for the selected concept.
Final files delivered in multiple formats (print and digital-friendly).
Duration: 3 weeks.
Investment $3,300 Incl gst -
A website strategy session and a fully customized website built on a user-friendly platform (Squarespace).
Up to 5 core pages (e.g., Home, About, Services, Blog, Contact).
Custom design that reflects your brand identity and resonates with your ideal client.
Mobile-optimized design for seamless viewing on all devices.
Integrated call-to-action buttons to guide visitors toward booking or contact.
Basic SEO setup for improved search visibility.
Integration with scheduling tools or mailing lists (if applicable).
Writing of website copy.
2 rounds of design revisions to ensure the site feels perfect.
A 1-hour walkthrough session on maintaining and updating your website.
Duration: 2-3 weeks.
Investment $6,500 incl GSTNOTE: You will need an existing brand identity to work with prior to starting this web project.
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For the therapist who’s ready to commit and go all in from the beginning, this bundle includes;
Brand Strategy Session
Custom Branding & Web Bundle
Everything you need for a polished online presence that reflects your brand, connects deeply with your audience and converts them into clients.
Duration: Allow 4-6 Weeks
Investment $9,800
FOR MY OLD FRIENDS
If you’ve worked with me before and you want to update your brand and website, or pick my brains and get some extra support…
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A full day 1:1 Zoom Workshop during which we can discuss, tweak, refresh, brainstorm whatever your heart desires and your brand needs, including;
Brand Refresh (colours, fonts, additional elements designed).
Website Refresh (new pages added, design updates, new products or services added).
Social Media Strategy & Templates (a 16-19 post Instagram plan & canva templates to clearly communicate yourself and your work, connect with your people and convert them to clients). Because you don’t have time to be dancing on the ‘gram daily to keep up with an algorithm.
This is your day, and you’ll have me all to yourself! You can use it however you’d like to, we’ll confirm goals and specific deliverables at the time of booking. Your VIP Design Day is all about personalized consulting, design, and implementation.
I can’t always guarantee specific deliverables (though I’ll work as fast as I can!), we’ll focus on your most important tasks. You can also book additional VIP Days or half-days for more complex projects. Your availability, feedback, and quick decision-making will impact what we can accomplish—so be ready to dive in!You’ll also receive a week of email support post VIP Design Day.
Duration: 8hrs.Investment $990 incl gst
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A half day 1:1 Zoom Workshop during which we can discuss, tweak, refresh, brainstorm whatever your heart desires and your brand needs, including;
Design of Social Media elements, posts, event/product/service launch banners and graphics.
Simpler Website Updates
Strategy Session for brainstorming and planning updates or new offerings in your business.
This is your time, and you’ll have me all to yourself! You can use the session however you’d like to, but we’ll confirm goals and specific deliverables at the time of booking.
You’ll receive 3 days of email support after your VIP Design Half day to fine tune or tweak anything you need to.
Duration: 4hrs.Investment $550 incl gst
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Often in the branding process different blocks, beliefs and fears can get in the way of true authentic expression and owning your gifts. During this 2hr 1:1 Zoom Session we’ll explore these parts of you that keep you stuck, feel scared to be seen - the self doubt, imposter syndrome, and insecurities will all be held, heard, reassured and processed during this somatic exploration. And you’ll leave with a deeper understanding of yourself - feeling free and confident to use your voice and share your work with the world.
Duration 2hrs
Investment $250
CLIENT REVIEWS
Any of this sound familiar?
You’re passionate about helping others, but struggle to clearly articulate what you do and feel overwhelmed or confused about how to brand or market yourself.
You don’t feel confident to show up and share your work with the world.
You’ve had a crack at DIY in Canva, Squarespace, Wix etc but you’re not loving how your brand looks and something doesn’t feel right.
You’re afraid of spending money with a designer and not liking what they create for you.
You’re not alone.
You’re in the right place—and it doesn’t have to feel so overwhelming…
So, who am I to be telling you how to build your beautiful brand?
Hey! I’m Chelsea.
Designer, Brand Specialist & Somatic Therapist.
A naturally gifted problem solver, I bring over 13 years experience in branding, graphic and website design and a passionate interest in mental and emotional health care.
I work with international clients including therapists, coaches, and well-known leaders in the wellbeing industry - some of which are Hay House published authors and have been featured on Netflix.
My studies are vast and include a Bachelors Degree in Creative Industries for Graphic Design. I am also a certified and practising Trauma Informed Somatic Therapist.
Wondering if This is Right for You?
“What if I’m not ready to invest in branding?”
The Brand Strategy Session is a great first step. It’s designed to give you foundational insights and actionable next steps without the commitment to full branding yet.
“What if I don’t know what I want or like?”
That’s exactly why I’m here—to guide you through the process of discovering what feels truest for you.
“What if I don’t have the budget for full branding?”
The Basics Branding Package provides everything you need to establish a professional, cohesive look at an affordable price.
Have a scroll through logos I’ve designed for previous client brands…
You deserve a brand that truly feels like you and attracts the clients you’re here to help.
Your work changes lives—it’s time your brand reflected that.