Dear Therapist,
your work changes lives & your branding should reflect that.
Intentional branding for Therapists who want to show up confidently, build trust and make a change in the world.
FOR NEWBIE
If you are starting out with a smaller budget and need to just get started, but you still want a brand that looks professional and “feels like you”…
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A 1:1 Zoom Session during which we’ll remove all confusion and overwhelm about your brand and clarify the following:
Brand Story
Brand Messaging
Brand Values
Brand Positioning
Ideal Client
Brand Personality
Brand Aesthetic
You’ll receive a PDF document with all our notes from the call and action steps to move forward. This is perfect if you want to get started but aren’t ready to commit to investing in the full design process yet. This strategy sesh will give you everything you need to work with any designer and know you’re not going to waste money due to unclear ideas. It’s a no brainer.
Duration: 90 - 120 mins.Investment $330 incl gst
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A simplified branding solution designed for budget-conscious therapists and coaches who still want a cohesive, professional look.
Includes:
Brand Strategy Session
Moodboard to inspire the overall creative direction.
Two typographic logo concepts for review (wordmarks) with clean, minimalist design.
One round of revisions for the selected logo concept.
Color palette tailored to your style and brand strategy.
Typography system (font pairings for headings, body text, etc.).
Brand style guide (PDF): A clear guide to using your brand visuals cohesively across platforms.
Final files delivered in multiple formats (print and digital-friendly).
Customised business card design template (canva)
Carousel Post template to announce your new branding (canva).
Duration: 2 weeks.
Investment $1520 Incl gst
(or $1220 incl gst if you have already completed a brand strategy session within 60 days prior to starting).
FOR SEASONED PROS
If you’ve been around a while and you’re ready to invest in a custom brand and website to grow your business…
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A 1:1 Zoom Session during which we’ll remove all confusion and overwhelm about your brand and clarify the following:
Brand Story
Brand Messaging
Brand Values
Brand Positioning
Ideal Client
Brand Personality
Brand Aesthetic & Moodboard
You’ll receive a PDF document with all our notes from the call and action steps to move forward.
This is perfect if you want to get started but aren’t ready to commit to investing in the full design process yet.
Duration: 90 - 120 mins.Investment $330 incl gst
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For therapists and coaches ready to elevate their brand with truly unique visuals that feel authentic and professional.
Includes:
Brand Strategy Session to clarify and inspire the overall creative direction.
Primary logo design.
Secondary logo or brand mark (alternate layouts).
Color palette tailored to your style and brand message.
Typography system (font pairings for headings, body text, etc.).
Patterns or design elements to extend the brand.
Brand style guide (PDF): A clear guide to using your brand visuals cohesively across platforms.
2–3 design concepts for initial review and refinement.
2 rounds of revisions for the selected concept.
Final files delivered in multiple formats (print and digital-friendly).
Social Media Profile Images.
Carousel Post template to announce your new brand.
Duration: 3 weeks.
Investment $3,330 Incl gst
(or $3,000 incl gst if you have done a brand strategy session with me within 60 days prior). -
A website strategy session and a fully customized website built on a user-friendly platform (Squarespace).
Up to 5 core pages (e.g., Home, About, Services, Blog, Contact).
Custom design that reflects your brand identity and resonates with your ideal client.
Mobile-optimized design for seamless viewing on all devices.
Integrated call-to-action buttons to guide visitors toward booking or contact.
Basic SEO setup for improved search visibility.
Integration with scheduling tools or mailing lists (if applicable).
Writing of website copy.
2 rounds of design revisions to ensure the site feels perfect.
A 1-hour walkthrough session on maintaining and updating your website.
Duration: 2-3 weeks.
Investment $6,500 incl GSTNOTE: You will need an existing brand identity to work with prior to starting this web project.
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For the therapist who’s ready to commit and go all in from the beginning, this bundle includes;
Brand Strategy Session
Custom Branding & Web Bundle
Everything you need for a polished online presence that reflects your brand, connects deeply with your audience and converts them into clients.
Duration: Allow 4-6 Weeks
Investment $9,900
FOR EXISTING CLIENTS
If you’ve worked with me before and you want to update your brand and website, or pick my brains and get some extra support…
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A full day 1:1 Zoom Workshop during which we can discuss, tweak, refresh, brainstorm whatever your heart desires and your brand needs, including but not limited to;
Logo Tweaks & Updates
Simple website updates
Design of Social Media elements, posts, event/product/service launch banners and graphics.
This is your day, and you’ll have me all to yourself! You can use it however you’d like to, we’ll confirm goals and specific deliverables at the time of booking. Your VIP Design Day is all about personalized consulting, design, and implementation.
I can’t always guarantee specific deliverables (though I’ll work as fast as I can!), we’ll focus on your most important tasks. You can also book additional VIP Days or VIP Weekends for more complex projects. Your availability, feedback, and quick decision-making will impact what we can accomplish—so be ready to dive in!You’ll also receive a week of email support post VIP Design Day.
Duration: 8hrs.Investment $1,320 incl gst
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You and me for a whole 2 days! During which we can create, discuss, tweak, refresh, brainstorm whatever your heart desires and your brand needs, including;
Basic 4 Page Website Set-up.
Website Updates.
Strategy Session for brainstorming and planning updates or new offerings in your business.
Brand Refresh (colours, fonts, additional elements designed).
Website Refresh (new pages added, design updates, new products or services added).
This is your time, and you’ll have me all to yourself! You can use the time however you’d like to, but we’ll confirm goals, expectations and specific deliverables at the time of booking.
You’ll receive 10 days of email support after your VIP Design Weekend to fine tune or tweak anything you need to.
Duration: 2 Days (15hrs total).Investment $2640 incl gst
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Often in the branding process different blocks, beliefs and fears can get in the way of true authentic expression and owning your gifts.
During this 90min 1:1 Zoom Session we’ll explore these parts of you that keep you stuck, feel scared to be seen - the self doubt, imposter syndrome, and insecurities will all be held, heard, reassured and processed during this somatic exploration.
And you’ll leave with a deeper understanding of yourself - feeling clear on what steps you need to take next toward your goals.
Duration 2hrs
Investment $250
CLIENT REVIEWS
Any of this sound familiar?
You’re passionate about helping others, but struggle to clearly articulate what you do and feel overwhelmed or confused about how to brand or market yourself.
You don’t feel confident to show up and share your work with the world.
You’ve had a crack at DIY in Canva, Squarespace, Wix etc but you’re not loving how your brand looks and something doesn’t feel right.
You’re afraid of spending money with a designer and not liking what they create for you.
I get it and you’re in the right place.
Branding doesn’t have to feel so overwhelming!
So, who am I to be telling you how to build your beautiful brand?
Hey! I’m Chelsea.
Designer, Brand Specialist & Somatic Therapist.
A naturally gifted problem solver, I bring over 13 years experience in branding, graphic and website design and a passionate interest in mental and emotional health care.
I work with international clients including therapists, coaches, and well-known leaders in the wellbeing industry - some of which are Hay House published authors and have been featured on Netflix.
My studies are vast and include a Bachelors Degree in Creative Industries for Graphic Design. I am also a certified and practising Trauma Informed Somatic Therapist.
Frequently Asked Questions
“What if I’m not ready to invest in branding?”
The Brand Strategy Session is a great first step. It’s designed to give you foundational insights and actionable next steps without the commitment to full branding yet.
“What if I don’t know what I want or like?”
That’s exactly why I’m here—to guide you through the process of discovering what feels truest for you.
“What if I don’t have the budget for full branding?”
The Basics Branding Package provides everything you need to establish a professional, cohesive look at an affordable price.
Have a scroll through logos I’ve designed for previous client brands…
